by Paolo | 21 February 2016 | Blog, featured, Public speaking
The Story here starts with a book I read a couple of years ago, titled indeed Story. Written by Robert McKee and dubbed the screenwriters’ bible I remember enjoying it and learning from it. I picked it up because I thought it could be interesting for my public...
by Paolo | 14 February 2016 | Blog, sales
In business we talk cool. With the right mood, we target market share with the on going activities. To keep the trend positive, executives happy and the firm a leader. It’s obvious that in this fashionable delirium of words we cannot say pissed off customers....
by Paolo | 6 February 2016 | Blog, Public speaking
What your audience want is not written in communication manuals, rather in their minds. What lights their fires you ain’t going to find it on Google, on their facial expressions. What their are willing to do, in their behaviours. A little story Many years ago I...
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