What people want

What people want

Some time ago Seth Godin wrote an interesting post about what people want. I always kept it in my hot list of “stuff to review and make sure I do something with it”. Recently it made his way in a refocussing project of a customer. In the process I worked with them to...
Images for a presentation

Images for a presentation

An image is worth 1000 words, even in presentations. It’s not the first I talk about images for a presentation. Now, to use pictures the first thing you need is… pictures. A camera is a great starting point, no kidding. Many times I preferred to shoot them...
The heads and the guts

The heads and the guts

Did you spend a great effort in preparing a presentation and then the outcome was unsatisfactory? It could be that you addressed only the “heads” of your audience but you missed their “guts”!
Breakfast Sold

Breakfast Sold

A few years ago, my family and I relocated to the United Kingdom. The evening before we slept in a hotel not too far from our new house. It’s called Travelodge, and as you may already know, it’s a cheap – sorry – cost-effective, solution. No “frills” to...